Chinese manufacturers online

Liby implements top brand strategy to create a national brand. By fulfilling the development mode of establishing factories first and developing market thereafter. Liby has established a favorable brand image in the market and is now well recognized for its excellent product quality, flawless marketing network and competitive strength. Products currently have been selling widely in many provinces, municipalities and autonomous regions. In particular detergent -powder, dishwashing detergent and laundry soaps are ranked anteriorly in China. Liby detergent powder and dishwashing detergent have been awarded China Top Brand Product respectively and certified as Product Exemption of State Inspection. Liby Group is honored as "highly credible" enterprise, Top 100 China Taxpayer Private Enterprise, China Environmental Symbol Certified Excellent Enterprise, Chinese Quality Credit Standing AAA Grade, China Best Vitality Enterprise, Quality Efficiency Pioneer of National Light Industry System, Year 2005 China Preeminent Performance Enterprise, Year 2006 Top Ten Brand of Chinese Customer’s most favors’, Guangdong Province Top 100 Private Enterprise, China Top Growth Enterprise, Guangdong Province and Guangzhou Municipality Excellent Private Enterprise and Guangdong Province Credible Taxpayer, Year 2005 Top Ten Private Credible Enterprise in Guangdong Province, Guangdong Province Credible Demonstration Enterprise, The Number of Credible Pact, Guangdong Province Excellent Enterprise.

In the past years, Liby group had been rooted in the principles of integrity, credibility and originality. Products have been manufactured successfully by quality controlling. Hence, Liby established a perfect quality control system to improve product quality and ensured consumer interests. By abiding the law and emphasizing contracts, credibility and after-sale service, Liby had ensured optimum operation and healthy development of the enterprise; worked on innovation of technology, marketing and management bring a new phase of development to enterprise.

The goal of Liby is to forge a Centennial Liby and we strive to a continuous development. As a largest cleaning and washing products manufacturer in southern China, it made vast investment to set up manufacturing and research base in Panyu of Guangzhou, where the manufacturing facilities were imported from Italy and the automatic control of the facilities are pioneer in domestic daily chemical industry. In 2004, themost sophisticated automatic filling production line in the world was introduced for liquid detergent, which is now one of the only two advanced equipments in the world. Under the construction of the manufacturing base, it emphasized the awareness of environmental protection and spent vastly in constructing advanced sewage, exhaust gas and noise disposal facilities to ensure the surrounding environment is not polluted. In the year of 2003, it purchased nearly 60 acres (350 Chinese acres) of land in Nansha Development District, Guangzhou, and invested to construct native material production base, it also acquired two international cleaning and washing products manufacturing enterprises in Guilin, Guangxi and Siping, Jilin to enhance integrated strength of the enterprise.

It is a consensus that the company develops well by respecting knowledge and talents, and also prospers by technology. Liby employ high-class researchers such as PhD and Master Degree holders, who specially engage in the research and development of new products. Various specialized project groups were set up and a multiple-level and multiple-discipline research network was established for innovative research of technology and development of new products. Liby also cooperate with related universities and instituties, seeking for technology innovation and quality breakthrough, developing products with high scientific content and leading novel trend in daily chemical industry. Liby will walk on a road of "giving priority to cleaning and daily products; developing concentric multielement" and will be a good friend of its customers who constantly use Liby and always think of Liby.

The group is actively facing challenges of China's entry into the WTO, and develops multiple brands specialized management. It integrates the advantage of brand resources on the basis of Liby Brand, and establishes the status of grand daily chemical industry. Today, the company has owned following brands: Liby, Color Legend (or Caiqi), Pearl Bright (or Zhenliang), Super Power (or Chaowei), Skin Song (or Fuge), Soft Wind (or Roufeng) Dr Jabez, HeHe, Saint Sealand, Qiaomeizhi, etc., and has formed powerful brands array and effect.

With the development of the company, Liby did not forget to repay the society, by social responsibility, enthusiasm for charities andconcern the weak by organizing activities such as "Sunshine 365" and "New Year Warmth Delivery To The Isolated and The Senile and by sponsoring Guangdong Province All People Comfort Project, Fangcun Charity, and Radiance Enterprise etc. Since it was founded in 1994, the company has donated nearly RMB20 million to social commonweal enterprises and charities and has made contributions to the society.

It is Liby's inherent quality to pursuit preeminence. Liby resolves to keep its enterprise energetic and everlasting, to forge a centennial Liby, to contribute more to the socialistic construction of Chinese features and to keep the social promise of "returning beauty to the world".